2020 Global Talent Competitiveness Index



GTCI is an annual benchmarking report that measures and ranks countries based on their ability to grow, attract and retain talent. Launched for the first time in 2014, the GTCI provides a wealth of data and analysis that helps decision makers develop talent strategies, overcome talent mismatches and become more competitive in the global marketplace.

This year again, the GTCI model has been refined and improved. Some variables have been removed or replaced and a few new ones have been added. One of the main new features is the introduction of a ‘Technology adoption’ component that provides a measure of how countries use and invest in new technologies, including AI. As a result, the total number of indicators has increased from 68 to 70. Country coverage in the GTCI 2020 has also expanded and the index now includes 132 countries — up from last year’s 125 countries.

Now a regular feature of the report, the special section on cities offers a ranking of 155 cities along the various dimensions of the Global City Talent Competitiveness Index (GCTCI). This year, the model has primarily been improved in three ways: First, variables that are more business- and impact-oriented — for example, those on foreign direct investment and patent applications—have been introduced to the model. Second, the share of values proxied by regional or national data has been reduced, so that almost all values refer to city-level data. Third, the structure of the model has been refined in that some indicators have been placed in another pillar for conceptual reasons, which has also resulted in bringing the GCTCI model closer to the GTCI model.

For any further information or to contact someone from the GTCI team, please visit https://www.insead.edu/global-indices


The Partners

The GTCI combines the academic research and expertise of INSEAD, the international business school, with the business experience and perspective of The Adecco Group and Google.

About the Adecco Group

The Adecco Group is the world’s leading HR solutions company. We believe in making the future work for everyone, and every day enable more than 3.5 million careers. We skill, develop and hire talent in 60 countries, enabling organizations everywhere to embrace the future of work.

As a Fortune Global 500 company, we lead by example, creating shared value that strengthens economies and builds better societies. Our culture of inclusivity, entrepreneurship and teamwork empowers our 34,000 employees, who voted us number 11 on the Great Place to Work® – World’s Best Workplaces 2019 list.

The Adecco Group AG is headquartered in Zurich, Switzerland (ISIN: CH0012138605) and listed on the SIX Swiss Exchange (ADEN) and powered by ten global lead brands: Adecco, Adia, Badenoch & Clark, General Assembly, Lee Hecht Harrison, Modis, Pontoon, Spring Professional, Vettery and YOSS.

About Insead

As one of the world’s leading and largest graduate business schools, INSEAD brings together people, cultures and ideas to develop responsible leaders who transform business and society. A global perspective and cultural diversity are reflected in all aspects of its research and teaching.

With campuses in Europe (France), Asia (Singapore) and the Middle East (Abu Dhabi), INSEAD’s business education and research spans three continents. The school’s 154 renowned Faculty members from 40 countries inspire more than 1,400 degree participants annually in its MBA, Executive MBA, Executive Master in Finance, Executive Master in Change and PhD programmes. In addition, more than 11,000 executives participate in INSEAD’s executive education programmes each year.

In addition to INSEAD’s programmes on its three campuses, INSEAD participates in academic partnerships with the Wharton School of the University of Pennsylvania (Philadelphia & San Francisco); the Kellogg School of Management at Northwestern University near Chicago; the Johns Hopkins University/SAIS in Washington DC and the Teachers College at Columbia University in New York; and MIT Sloan School of Management in Cambridge, Massachusetts. In Asia, INSEAD partners with School of Economics and Management at Tsinghua University in Beijing, and China Europe International Business School (CEIBS) in Shanghai. INSEAD is a founding member in the multidisciplinary Sorbonne University created in 2012, and also partners with Fundação Dom Cabral in Brazil.

INSEAD became a pioneer of international business education with the graduation of the first MBA class on the Fontainebleau campus in Europe in 1960. In 2000, INSEAD opened its Asia campus in Singapore. In 2007, the school inaugurated a Centre for Research and Executive Education in the United Arab Emirates and officially opened the Middle East Campus in Abu Dhabi in 2010.

Around the world and over the decades, INSEAD continues to conduct cutting edge research and to innovate across all its programmes to provide business leaders with the knowledge and sensitivity to operate anywhere. These core values have enabled INSEAD to become truly “The Business School for the World”.

Google logo

About Google

Google is a global technology leader focused on improving the ways people connect with information. Google’s innovations in web search and advertising have made its website a top Internet property and its brand one of the most recognized in the world. Google is a trademark of Google Inc. All other company and product names may be trademarks of the respective companies with which they are associated.